A marketing guide for your MSP
Explore effective marketing techniques for your MSP. Gain insights from expoerts on building a dedicated following and boosting your business success.
Read morePosts by Phin
Phin is the collective voice of the team at Phin Security, an MSP-focused cybersecurity company making security awareness training, phishing analysis, and email security easier to manage at scale. Here you’ll find company news, product updates, industry insights, and the occasional piece of cybersecurity wisdom that doesn’t belong to just one Phin human. Consider Phin the trench coat with a stack of employees inside it.
What really happened with CrowdStrike?
What was the root cause of the CrowdStrike Outage? Learn More
Read moreMSP Revenue Blueprint - let's get to work
We discuss the challenges & limitations of cyber insurance and the potential conflicts of interest when insurance carriers provide cybersecurity services.
Read moreBreak the $10M MSP ceiling
Discover strategies to grow your MSP business beyond $10M by leveraging AI in customer interactions and balancing technology and human touch.
Read moreYour MSP needs Leaders (but not like Darth Vader)
Strong leaders are key to MSP success. Learn how to uplift your team, set boundaries, and cultivate a leadership culture for long-term growth.
Read moreThe Chaos of Security Maturity & Pricing Transparency
Dive into the importance of security tool implementation, the benefits of pricing transparency, and how automation is reshaping help desk services.
Read moreYou're Not Like Other MSPs, You're a Cool MSP
Explore how AI is transforming the MSP landscape with insights from Gartner. Learn strategies for market differentiation and the evolving role of CISOs.
Read moreBoost Sales & Build a Cult-Like Following
Learn how to elevate your brand by embracing authenticity and transparency, maintaining consistency to build meaningful relationships.
Read moreHow Do You Tell Your End-Users They Need Better Security?
See why single-layer security isn't sufficient for business safety. Learn how to balance security with convenience to improve engagement and protection.
Read moreCyber risks are everywhere, how are you managing them?
We're exploring the importance of assessing and managing risk for your MSP, your customers, and even your kids in our Reef Roundup Newsletter.
Read moreVerizon's DBIR, The Future of the Channel, & Cyber Risk Management
Check out the 2024 Verizon DBIR and process the key takeaways in our Reef Roundup Newsletter.
Read moreBuild a Culture Worth Giving a Sh*t About!
Discover how to create a thriving company culture where employees feel valued, motivated, and empowered to reach their full potential.
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